The Best Black Friday Fitness Deals of 2023 From Bowflex, Dymatize, Asics & More
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Now that holiday shopping is in full swing, Black Friday fitness deals are ready to help turn a garage into a legit training studio or a kitchen into a clean eating oasis even on the tightest of budgets. Black Friday discounts on fitness equipment also help soften the financial impact when buying gifts for gym lovers and health enthusiasts since prices can get expensive quickly. But Black Friday (and Cyber Monday) offers a great opportunity to save on workout equipment, cooking appliances, and muscle-building supplements.
Men’s Journal scoured the Black Friday fitness deals on the internet to find the steepest discounts on popular fitness-related products—everything the health-conscious guy needs to make it to January unscathed (more or less) from office holiday parties and family dinners. We also considered different price points for gift ideas under $25, gifts under $50, and equipment gifts under $250.
What we found this year was that some of the best brands in fitness, like Cap Barbell, BowFlex, and Powerblock, are discounting some of their most popular pieces of equipment by over 50%. Additionally, major brands in healthy cooking, like Ninja, are offering huge deals on appliances like air fryers and blenders. What’s even better is that most of these can be found right on Amazon with fast and free shipping.
Whether seeking a health-forward cooking gift for mom and dad, a new pair of running shoes for your son, or a shiny new machine to put in your home gym, here are the health and fitness deals to check out this Black Friday.
The Best Black Friday Fitness Deals of 2023
Now is a great time to start building your home gym (if you haven’t already) and this power rack by Cap Barbell is the perfect foundational piece. It accommodates all barbell exercises with adjustable racks and storage for weight plates (barbell and plates not included). It also has a pull-up bar overhead. What’s most convenient about this power rack is that you can add to it in the future with accessories like a dip station and safety catches for heavy squat workouts. It’s strong and sturdy with a 500-pound load capacity and suitable for tall lifters at 85 inches in height.
[$122 (was $300); amazon.com]
Bowflex Treadmill 22, $2,499 + Free Shipping (was $2,799) at Bowflex & Amazon 
If you’ve been thinking about finally getting a treadmill, Black Friday may be the time to pull the trigger. Bowflex is offering a great deal on this robust treadmill with a 22-inch, WiFi-compatible HD touchscreen. It goes up to 12 mph, inclines up to 20 degrees, and features Comfort Tech deck cushioning that’s way easier on the joints than hard pavement. It also folds up vertically to save you precious floor space at home when you’re not using it.
[$2,499 + Free Shipping (was $2,799); bowflex.com]
[$2,499 (was $2,799); amazon.com]
Dymatize Elite 100% Whey Protein Powder, $28 (was $41) on Amazon 
Gym guys looking to hit their macros everyday to stay strong and lean know the money spent on protein powder can add up quickly. Anytime you can stock up at a discount, you should, and Black Friday is one of those times. This 2-pound jug of Dymatize Elite 100% Whey protein powder delivers 25 grams of muscle-building protein and only 140 calories per scoop (25 servings per container). The Rich Chocolate flavor tastes great—almost like you’re drinking a milkshake, but one with tons of protein and zero guilt.
[$28 (was $41); amazon.com]
Asics Gel-Kayano 29 Running Shoes, $28 (was $41) on Amazon 
If you’re planning to run off those holiday meals, you’ll need a high-end pair of running shoes to endure the pounding, and there’s no better Black Friday shoe deal right now than the Asics Gel-Kayano 29. This is a great all-around distance runner. It provides comfort with an OrthoLite sock liner and offers optimal shock absorption through Asics’ responsive gel technology. If you have a neutral or overpronating foot type, these are the kicks for you. Supportive, breathable, and stylish—you’re getting maximum value here for you or for the runner on your list.
[$28 (was $41); amazon.com]
Ninja BL770 Mega Kitchen System Blender, $100 (was $200) on Amazon 
While a Ninja air fryer takes care of your hot food, this Ninja blender system will handle the cold stuff—shakes, smoothies, and even the occasional margarita. For starters, the 2-horsepower motor can tackle pretty much anything from frozen fruit chunks to ice cubes. But what sets this product apart is the accessory bundle. With two different-sized carafes and two individual cups that go directly on the base, you get both a full-size and personal blender. And the Black Friday deal on this Ninja can’t be beaten at 50% off the original price. Grab one for yourself or as a gift for the healthy food enthusiast in your life.
[$100 (was $200); amazon.com]
PowerBlock Pro50 Adjustable Dumbbells, $420 (was $643) on Amazon 
Adjustable dumbbells are the most practical pieces of at-home gym equipment you can find. One pair accounts for an entire rack of dumbbells with a minimal physical footprint and at a fraction of the cost, especially on Black Friday. PowerBlock has been a leading brand of adjustable dumbbells for decades with its signature squared-off design that provides a solid feel for serious lifting workouts. The Pro50 series is sleek and approachable for individuals of all levels, with quick adjustability from 5 to 50 pounds in 2.5- and 5-pound increments.
[$420 (was $643); amazon.com]
BangTong&Li Power Tower Pull-Up and Dip Station, $420 (was $643) on Amazon 
If you’re more into bodyweight training than barbells and dumbbells, this multipurpose exercise station has you covered at a cracking Black Friday deal. The pull-up bar offers numerous grip positions and is adjustable up to 82 inches. Dip and push-up bars are perfect for chest-and-triceps workouts, and the elbow and back pads will give you a great abdominal workout via vertical leg raises. It’s a big and sturdy piece of equipment but will fit nicely in a garage or spare bedroom.
[$420 (was $643); amazon.com]
Ninja Combi All-in-One Multicooker, Oven, and Air Fryer, $180 (was $230) on Amazon 
Get your fill of the holiday spreads at work functions and family gatherings. But on non-festive days, consider cooking a bit healthier at home with this brand-new “14-in-1” kitchen tool by Ninja. You can put pretty much any type of meat or vegetable in this thing and air-fry, broil, or roast it to perfection. It handles pasta and grains, too, and even defrosts with superheated steam to quicken your prep time. It’s the type of tool that’ll have you giving away old appliances and a gift anybody would be glad to unwrap.
[$180 (was $230); amazon.com]
Pasyou Adjustable Weight Bench, $80 (was $130) on Amazon 
You can’t crush chest exercises without a weight bench, so look to this one as a great fitness gift idea or to add to your home gym if you haven’t one already. This adjustable model by Pasyou hits seven positions, from below parallel to nearly upright, for flat, decline, and incline presses, plus several other seated exercises for the biceps, back, and shoulders. It’s heavy-duty, holding up to 500 pounds, but it folds up nicely for easy stowing when not in use.
[$80 (was $130); amazon.com]
